Friday, 5 September 2014

Venturing Outside Your Demographic: In CDG Airport

I have to confess that I sometimes feel ill at ease when I am out of my demographic. 

As my readers no doubt know, I have been pining for an Hermes scarf for a few years. Since I intend to buy only one, and the choices--both new and used- are immense, I have had a hard time choosing. When I was in Paris and Brussels last summer, I did not venture into any stores. I was mostly content with window shopping. I did wander into a perfume store and when the salesperson, in a totally normal French way, asked me if she could help, my French, which I had upgraded via Duolingo practice, instantly evaporated and I fled to Mr FS, waiting on the sidewalk (he hates stores).

Mr FS and I had a 5 hour wait in CDG Airport in Paris. The international section has a spate of luxe stores which are so crowded with shoppers that one really doesn't feel uncomfortable as a browser. I wandered into the Hermes shop to look at the scarves. There was another browser peering into the case with me. The single employee was busy with a chic couple who were--I think--speaking Japanese. The woman was wearing a black and white tweed Chanel jacket, a gorgeous coordinating scarf; she carried an alligator Hermes bag. The effect was totally elegant. Still, she was wearing stuff that cost more than I make in a year. She and her husband, who also wore understated and very elegant clothing, though none identifiable by me, left with several giant bags of new purchases.

This time I didn't flee, but all I could think was: this is not my demographic. Why am I here? Having had a glimpse of beauty, I wandered out and sprayed on some perfume at another shop. I returned to the waiting area and let Mr FS have his turn at a walk. 

Just wondering: do you enjoy venturing outside your demographic? Are you attracted by such shops or uncomfortable? (Image from Retail Design Blog)

Charles de Gaulle airport shopping center WCIE 04 Charles de Gaulle airport shopping center by W&CIE, Paris

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